Netflix embraces vertical video with major mobile app update

What Happened

Netflix announced on Thursday that it will be launching a redesigned mobile app, which will include a vertical video feed, at the end of April.

Why It Matters

"This redesign will better reflect our expanding entertainment offering and make it easier for members to engage how and when they want," the company said in its Q1 2026 earnings letter to shareholders.

Key Details

  • In Thursday's letter, the company said that the lines between "entertainment on TV and mobile devices are blurring," noting that video podcasts "over-index" on mobile.
  • Co-CEO Greg Peters said in January that the company was planning to revamp its mobile UI as a way to "better serve the expansion of o … Read the full story at The Verge.

Background Context

Netflix announced on Thursday that it will be launching a redesigned mobile app, which will include a vertical video feed, at the end of April. "This redesign will better reflect our expanding entertainment offering and make it easier for members to engage how and when they want," the company said in its Q1 2026 earnings letter to shareholders. In Thursday's letter, the company said that the lines between "entertainment on TV and mobile devices are blurring," noting that video podcasts "over-index" on mobile. Co-CEO Greg Peters said in January that the company was planning to revamp its mobile UI as a way to "better serve the expansion of o … Read the full story at The Verge.

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Source: The VergeOriginal Link

Source: The Verge

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